Universal Garden Feeder
The Request
Miracle-Gro had developed a unit that attaches to a garden hose and distributes their product effortlessly. They needed a package that quickly explained this new product, and also fit the odd shaped device.
My Approach
We worked closely with the client and manufacturer to develop a unique structure to house the unit, while also developing a name and graphics which needed to adhere to the established brand architecture we developed in the redesign. Along with being lead designer, I also managed all vendors necessary to complete the job.
Phase 1 designs based on structures
Phase 1 designs based on structures
Final selected design
In-store shoppable shipper shipper
Selected shipper design
