Showerhead Packaging Redesign

The Request

Delta faucets wanted a more contemporary look for their premium bath shower fixtures. We had the opportunity to explore a new outer cardboard sleeve wrap to complement the clam shell inner structure better

My Approach

Inspired by flowing water and dancing splashes, I developed a curved, more elegant outer card shape, that showcases the product better. To further enhance the elegant shapes, i explored the introduction of white onto the packaging, which also creates a cleaner feel.

Current design

Phase 1 designs

Final selected design

Back panel study

All panel layouts

Informational icon exploration